South Korea

RCI Financial Services Korea: Success of a 100% online offer in partnership with 11 Street

In early November, RCI Financial Services Korea organized a trial promotion on the 11 Street platform which offered our customers a 100% online experience before going to the dealership.

The results were very positive: in 11 days, 60 cars were ordered, with 38 financing contracts for new customers. Customers who took part in this promotion benefited from one year’s free insurance and attractive monthly rental charges.

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